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INDUSTRY

Consumer

Understanding audiences is vital to our clients’ success. We go beyond following trends. We make it our business to get into the minds of the consumer — to grasp the what, why, when and how they purchase.  

We don’t rely solely on our vast experience across countless industries, we do a deep dive to learn more — making us smarter, more strategic and better at serving our clients and delivering stellar results.

We have worked in many industries such as mobile, retail and healthcare to help elevate messaging and expand awareness to consumer audiences, while also working with business-to-consumer clients in food and beverage, lifestyle and the arts.

Applications
From Amazon buying Whole Foods and holiday shopping predictions to how AI and VR will change the shopper experience, we stay on top of the trends and develop compelling storylines to pitch to business media and retail trades.

Quotes from Media Coverage Tanis Placed for RetailNext

“RetailNext, an analytics company, predicts that Black Friday will be the second-busiest shopping day
of the year, with only the second-to-last Saturday before Christmas drawing more store visits.”
– The Washington Post

“The Black Friday shopping frenzy is increasingly moving online, and Black Friday net sales in store have been in decline, according to analytics firm RetailNext. Sales dipped 1.6% last year compared with 2014 and dropped 14.1% in 2014 from the previous year. Traffic also slipped, dropping 1.8% in 2015 vs. the previous year and 16% in 2014 compared with 2013.”

– USA Today

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