Remember how hard it was to keep a secret when you were a kid, particularly if the news was something fun or exciting? We had that kind of day here at the office yesterday. The people who run the American Business Awards program – more commonly known as The Stevie Awards – shared their list of 2012 Finalists with those that had earned this honor, but asked us to hold the news until today, when…

“On March 30, 2012, all Facebook Pages will get a new design.”  This is what appears at the top of any Facebook Pages that you are currently administering.  Only a week away and the conversion to Facebook Timeline will be automatic for all Facebook Pages.  So what does this mean and what steps should you take about it? Your Facebook Page is becoming like a second mini-website for your business.  There is much more flexibility…

When Alexander Graham Bell and his pal Watson achieved their breakthrough in voice communications 136 years ago, who could have imagined the role the humble telephone would one day play? Twelve years after Mr. Bell did his thing, only about 150,000 Americans had phones. Today, the phone, in mobile form, is an essential part of our everyday lives. According to the International Telecommunication Union, there are now some 5.9 billion cellular subscriptions worldwide. To support this…

I recently contributed an article to PR News’ Digital PR Guidebook, Volume 4 on “Using Storytelling Skills to Transform Your Web Content”. The article talks about the current dynamics in the marketplace and how you shouldn’t expect to get much share of mind in a fast-paced digital world where everyone is competing for eyeballs—unless you have an exceptional story to tell. As a PR professional, you need to become the person who knows how to mesh “what will…

Tanis is hiring an account coordinator to support our senior executives in delivering a broad range of communications services. Temporary Position: ACCOUNT COORDINATOR Length: Minimum of 6 months Location: Downtown San Jose, CA Job Description: The Account Coordinator will support our senior executives in delivering a broad range of internal and external communications services to our high technology client base; including public relations; social media; marketing communications; employee communications; and web development and design. The…